| 1. |
INTRODUCTION |
5 |
| 1.1 | BACKGROUND |
5 |
| 1.2 | SOURCES OF INFORMATION |
5 |
| 2. |
SUMMARY AND FUTURE PROSPECTS |
7 |
| 2.1 | SUMMARY |
7 |
| 2.2 | FUTURE PROSPECTS |
9 |
| 3. |
ECONOMIC ENVIRONMENT |
10 |
| 3.1 | GDP |
10 |
| 3.2 | INFLATION & INTEREST RATES |
11 |
| 3.3 | UNEMPLOYMENT |
12 |
| 3.4 | HOUSEHOLD CONSUMPTION |
12 |
| 3.5 | HOUSING & CONSTRUCTION |
13 |
| 3.6 | POPULATION PROFILE |
14 |
| 3.7 | CONCLUSIONS |
15 |
| 4. |
THE UK GARDEN ROOMS AND BUILDINGS MARKET |
17 |
| 4.1 | DEFINITION |
17 |
| 4.2 | KEY MARKET BENEFITS |
18 |
| 4.3 | MARKET SIZE |
19 |
| 4.4 | MARKET CHARACTERISTICS |
22 |
| 4.5 | MARKET VOLUME |
24 |
| 4.6 | KEY INFLUENCES |
25 |
| 4.6.1 | Planning permission |
25 |
| 4.6.2 | Homeworking |
26 |
| 4.6.3 | Housing transactions |
28 |
| 4.6.4 | Sustainability |
30 |
| 4.6.5 | Price and Availability of Timber |
31 |
| 5. |
PRODUCT MIX |
32 |
| 5.1 | PRODUCT DEFINITION AND MARKET SHARE |
32 |
| 5.2 | LOG CABINS |
34 |
| 5.3 | MODULAR GARDEN ROOMS |
37 |
| 5.4 | TIMBER FRAMED BUILDINGS |
39 |
| 5.5 | ‘OTHER’ GARDEN ROOMS |
40 |
| 6. |
SUPPLIERS AND DISTRIBUTION |
42 |
| 6.1 | OVERVIEW |
42 |
| 6.2 | SUPPLIERS |
44 |
| 6.2.1 | Supply Structure |
44 |
| 6.2.2 | Market Shares |
46 |
| 6.2.3 | Key UK Suppliers |
48 |
| 6.3 | DISTRIBUTION |
52 |
| 6.3.1 | DIY Outlets |
55 |
| 6.3.2 | Online and Mail Order Retailers |
56 |
| 6.3.3 | Garden Centres |
57 |
| 6.3.4 | Builders and Timber Merchants |
58 |
| 6.3.5 | Other Retailers |
58 |
| TABLES AND CHARTS |
| TABLE 1 | THE UK GARDEN ROOMS AND BUILDINGS MARKET 2004-2009 BY VOLUME AND VALUE (FULL PROJECT VALUE) £M RSP |
7 |
| TABLE 2 | THE UK GARDEN ROOM AND BUILDING MARKET 2010-2013 £M RSP (FULL PROJECT VALUES) |
9 |
| CHART 3 | INTEREST RATES AND INFLATION (CPI) FROM 1992-2013 |
11 |
| CHART 4 | PDI & SAVINGS RATIO AT CURRENT PRICES 1992-2013 |
13 |
| CHART 5 | AGE DISTRIBUTION OF THE RESIDENT UK POPULATION MID-2008 (‘000) |
15 |
| TABLE 6 | THE UK GARDEN ROOM AND BUILDING MARKET 2004-2013 £M RSP (FULL PROJECT VALUES) |
20 |
| TABLE 7 | THE UK GARDEN ROOM AND BUILDING MARKET 2004-2013 £M RSP (BUILDINGS ONLY - EXCLUDING VALUE ADDED SERVICES) |
21 |
| TABLE 8 | THE UK GARDEN ROOM AND BUILDING MARKET 2004-2013 BY VOLUME |
24 |
| CHART 9 | NUMBER OF UK HOMEWORKERS WORKING MAINLY FROM HOME 1997-2009 (MILLIONS) |
26 |
| CHART 10 | NUMBER OF UK RESIDENTIAL PROPERTY TRANSACTIONS (COMPLETIONS) WITH VALUE OF £40,000 OR ABOVE 2005-2009 (‘000) |
29 |
| CHART 11 | SEGMENTATION OF UK MARKET FOR GARDEN ROOMS & BUILDINGS BY VOLUME 2009 – LOG CABINS, MODULAR BUILDINGS, TIMBER FRAMED ETC |
32 |
| CHART 12 | SEGMENTATION OF UK MARKET FOR GARDEN ROOMS AND BUILDINGS BY PRODUCT AND VALUE 2009 (£M RSP) |
33 |
| CHART 13 | MIX OF UK GARDEN ROOMS & BUILDINGS MARKET BY UNITS SOLD – SHARE BY SELF-ASSEMBLY & PROFESSIONALLY INSTALLED - BY VOLUME 2009 |
34 |
| CHART 14 | DISTRIBUTION OF GARDEN ROOMS AND BUILDINGS |
43 |
| TABLE 15 | SELECTION OF MANUFACTURERS OPERATING WITHIN THE MAIN PRODUCT GROUPS |
45 |
| TABLE 16 | THE UK GARDEN ROOMS AND BUILDINGS MARKET – 2009 SUPPLIER SHARES BY VOLUME |
46 |
| TABLE 17 | THE UK GARDEN ROOMS AND BUILDINGS MARKET 2009 - SUPPLIER SHARE BY VALUE |
47 |
| TABLE 18 | THE UK GARDEN ROOMS AND BUILDINGS MARKET 2009 - CHANNELS OF DISTRIBUTION SHARE BY VOLUME |
53 |
| TABLE 19 | THE UK GARDEN ROOMS AND BUILDINGS MARKET 2009 - CHANNELS OF DISTRIBUTION SHARE BY VALUE |
54 |
