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AMA Research
has published the Sixth Edition of the 'UK
Domestic Kitchen Furniture Market Report 2003. This report
incorporates original input and primary research and represents an
up-to-date and comprehensive review of the kitchen furniture market.
Product
sectors covered in the report include:
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KITCHEN
FURNITURE
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SINKS
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WORKTOPS
The UK kitchen
furniture market is a mature sector that has exhibited relatively good
levels of growth in recent years supported by the buoyant housing market
and high levels of consumer confidence. In 2002, the market was estimated
at over £1 billion at manufacturers selling prices.
Key
points of particular interest:
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Increasing
proportion of replacement purchases and trading up prompting
changes within the individual product sectors.
-
Consumers
have become more discerning resulting in a greater emphasis on
quality and service.
-
Improvements
in technology and materials, providing a wider choice of
worksurfaces, sinks and accessories in particular.
-
Greater
consumer awareness of products and fashion trends within the
industry has influenced the distribution mix.
This report
reviews developments within the industry, with emphasis on both
QUANTITATIVE and QUALITATIVE market assessments. The report contains over
90 pages of ORIGINAL research on the UK Domestic Kitchen Furniture Market
and provides incisive and thought-provoking views on its future
development.
Key
areas covered in the report include:
THE
MARKET
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Total
Kitchen Furniture Market - market background, product mix by value.
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Furniture
and Worktops Market - historical market development, analysis of
market size by value 1995-2006.
-
Sinks
Market - market developments in recent years, analysis of market size
by value 1995-2002, market forecasts 2003-2006, market analysis by
material type and current trends.
-
Factors
influencing Market Development - economic situation, house building
and house price inflation, consumer confidence, growing influence of
design/style changes, population mix changes, increases in the number
of second/third time buyers, growing ownership of a greater number of
kitchen appliances etc.
-
Fitted
& freestanding kitchens furniture - household ownership levels and
analysis of the factors affecting the development of each sector.
-
Imports
and Exports - developments in import and export levels 1990-2002,
factors influencing the level of imports and the gradual increase in
exports.
-
Fitted
Kitchen Furniture Ownership - changes in ownership levels 1985-2006,
factors influencing current and future ownership levels eg. new house
building, choice of products now available, public housing.
-
Kitchen
Appliances - annual value sales by built-in and free standing
products, mix by type of appliance, influence of appliance sales in
fitted kitchen furniture market.
PRODUCTS
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Flat-Pack/Rigid
Units - market share mix of each sector, quality levels of flat-pack
kitchens, factors affecting mix between flat-pack and rigid kitchens,
market share of flat-pack/rigid kitchens, assembly methods of kitchen
furniture.
-
Trends in
Design/Materials in Kitchen Furniture - Increasing proportion of
modern, continental designs eg. 'IKEA effect' lifestyle
considerations, greater consumer awareness; emphasis on performance
and benefits, quality and features, trends in colours and finishes,
long term trends in styles and designs, etc.
-
Trends in
Design/Materials in Worktops - share mix by material, improvements in
laminate products, colour/pattern trends in worktops, growth of
non-laminate materials such as solid surfaces, wood, stone, stainless
steel advantages/disadvantages, new product developments.
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Trends in
Design/Materials in Sinks - historic and current developments in
materials, current and future trends, material share estimates,
factors influencing material trends eg. product development, fashion
influences, popular colours, trends surrounding other kitchen
products. Sinks increasingly designed as food preparation areas.
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Developments
in the Components Market - Factors influencing trends in size of the
retail assembly market, strengths and weaknesses, changes in kitchen
design etc.
DISTRIBUTION/SUPPLIERS
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Distribution
Channel Shares - analysis of shares by value, trends/developments in
shares, growth/declining sectors.
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Role of
Distributors - importance of distributors in kitchen furniture market,
own branding by distributors, review of major national distributors.
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Analysis
of Supply Structure - supplier market shares, recent developments in
supplier shares.
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Profiles
of Leading Suppliers - furniture, worktops, sinks suppliers, market
position, analysis of activities, financial information etc.
KEY
MARKET INFLUENCES/FUTURE PROSPECTS
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Housing
Market - analysis of developments in new house building and house
moving activity, influence of house prices and consumer confidence.
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Population
Profile - analysis of changing profile and implications for kitchen
furniture sales. Personal Disposable Income and Savings - developments
in ratios and impact on consumer durable purchasing.
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Economic
Influence - unstable global political and economic environment and the
effect on consumer confidence and market growth.
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Future
Prospects - key factors influencing future market developments,
performance of the economy, housing market, consumer confidence,
market factors, future growth prospects.
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