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The
consulting industry has been undergoing a period of considerable
change in response to the current economic downturn and has
identified the need diversify as a result. Since the first
indications of the credit crunch in 2007, firms have had to reshape
their businesses to cope as the UK moved from growth into
recession.
Not every
sector has been affected in the same way. Consultants with a
significant proportion of workload tied into framework agreements
will be partially insulated from the downturn in the construction
industry, at least until these frameworks are due for renewal.
The
cumulative impact of public sector cuts on the UK consulting and
engineering sector is expected to be considerable. Larger
consultants’ reliance on big government-sponsored projects has now
made them more vulnerable as public spending cuts begin to take
effect. However, relying on the private sector in the short-term to
balance the drop off in public sector work will also be unrealistic
for many consultants. Having taken measures in the past two years
to adjust their cost and workforce structures, consultants are now
focusing their attention on their target markets. The fact that
energy and nuclear projects are likely to go ahead with private
funding is good for those firms with expertise in these sectors and
will help to balance the inevitable fall off in health and
education sector output.
A number
of consultants involved in public sectors are now looking to
diversify and focus on strategies to balance the types of public
sector work currently undertaken. EC Harris, for example, has
stated its intention to position itself as a strategic ‘built asset
consultancy’ rather than simply a QS and project manager –
traditional areas, which have been under pressure. As such, the
firm is looking to enter higher value areas of consultancy.
With the
UK government planning to spend less, consultants are also
increasingly looking at overseas markets and diversifying away from
their reliance on UK construction, in favour of international
operations. Many large consultants are attempting to retain their
position in the global marketplace by achieving operations on a
global scale and tapping into high growth markets such as Asia. A
global outlook is thought to be essential for the future of the
consulting profession over the short term as consultancies purely
dependent on UK work continue to struggle.
Two years
ago, consultancies faced weakening demand from their private sector
clients, while public sector demand remained buoyant. Now the
balance has shifted. A partial private sector recovery is under
way, but the public sector spending squeeze is already affecting
the sector. For consultancies dependent on government and council
clients, the impact of the cuts are of considerable concern.
However, there still remain growth possibilities for consultants
with the rebalancing of the public and private sectors giving rise
to the outsourcing of many services in the public sector to the
private sector.
There are
also growth prospects for consultants in environmental and energy
sectors, driven by developments in low carbon and growth in energy
from waste, anaerobic digestion, biogas and renewable sources of
energy. Market growth is expected to be driven by the evolving
climate change agenda, the shift to a low carbon economy and the
development of associated legislation. The coalition government has
set out a programme for energy and environmental issues and there
is also a continued aim to do more on waste and sustainability,
with pressure for ongoing investment in waste and recycling
infrastructure. As a result, many councils look towards more
private sector involvement in expanding and improving their waste
services.
Consultancy work in infrastructure planning is also expected to
stay relatively buoyant driven by continued infrastructure
development and work related to the 2012 Olympics, urban transport
projects and the development of high-speed rail. |