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Areas of particular interest:
-
Review of
market
structure
- performance in 2009-11, with short term prospects into
2012.
-
Review
of major product groups - analysis of product
sub-sectors where appropriate.
-
Identification of key market influences – consumer
interest, homeworking, product design, environment,
housing transactions etc.
-
Review
of key suppliers and distributors for all product
groups – shares, trends, market developments.
-
Future
prospects up to 2015
– future growth expectations and possibilities and threats
to the market.
Some of the companies featured include:
1st Choice Leisure Buildings, Barretts Leisure, BillyOh,
Blue Forest UK, Crane Sheds and Summerhouses, Dunster House Limited,
Eurovudas, Eurowood, Finnforest UK, Forest Garden, Garden Adventure,
Garden Affairs, Garden Lodges, GardenEco, Grange, Green Retreats, Gudrum
Classics, Halls, Henley Garden Buildings, Hillhout (UK), Homelodge
Buildings, Homestead Timber Buildings, InsideOut Buildings, Kybotech,
Lillevilla, LogCabins4Gardens.co.uk, Lugarde, Luoman Oy, Mercia Garden
Products, MPB Garden Buildings, Newbury Garden Buildings, Palladium,
Pinelog, Rooms Outdoor, Rowlinson Garden Products, Sanctuary Garden
Offices, Scandinavian Log Cabins Direct, Shedstore, Simply Summerhouses
and Garden Buildings, Smart Garden Offices, Solid, Taylors Garden
Buildings, The Garden Building Centre (GBC), The Garden Escape, The
Garden House, The Home Office Company, The Qube, Valcke & Zoon, Weka
Holzbau.
Key areas covered in the report
include:
MARKET STRUCTURE
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Definition
of the garden rooms and buildings market – detached from
main house and generally suitable for all year round use –
key products included.
-
Market size
by value 2004-2010, including and excluding
installation, electrics and other accessories added.
Forecasts from 2011-2015
-
Market size
by volume 2004-2010, with forecasts of 2011-2015.
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Key
influences on the market in 2010-11 and up to 2015 –
planning permission, increase in homeworking, housing
transactions, sustainability, price and availability of
timber, performance of UK economy, etc.
PRODUCT MIX
-
Overview
of key product sectors – log cabins, modular,
timber-framed and ‘others’.
-
Share by
volume and value – differences between
product sectors, growth markets.
-
Mix
between self-assembly and installed -
differences between products, key added value items.
-
Recent
trends, charges in product mix, growth in added-value
designs, market prices, forecasts of future developments.
SUPPLIERS AND DISTRIBUTION
-
Overview of
the market - distribution flow-chart indicating key routes
to market.
-
Supply
structure - including review of key suppliers by product groups.
-
Market
share by volume and value for the major
suppliers – key players, overview of market position,
distribution strengths etc.
-
Profiles of
key suppliers – buildings only suppliers/complete package
suppliers etc.
-
Distribution overview – DIY outlets, on-line and mail order
retailers, garden centres, builders and timber merchants,
direct supply, others – key players in major channels
(market shares), review of Internet Gardening sector
(specialists/Non-specialists).
-
Channels of
distribution share by volume – recent trends, future
prospects.
-
Channels of
distribution share by value – recent trends, future
prospects.
GENERAL & FUTURE PROSPECTS
-
Review of
prospects in 2011-2015. Short term prospects in 2011-12 and medium
term prospects up to 2015. Future trends likely to affect this market.
-
Review of
socio-economic factors influencing this market, such as disposable
income, age distribution, housing trends etc.
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