The household textiles market is worth well over £1 billion at manufacturers prices in 2011 having experienced 5% growth from the market low in 2009. It is a well-established and mature market consisting of a wide range of products, most of which have high levels of household penetration. Conditions over the past 2 years have improved slightly, especially for filled products, but this improvement has been partially driven by increasing raw material costs. The market has also benefited from the refurbishment and upgrades in sectors such as entertainment & leisure during 2011-12 as preparations for the Olympics were undertaken.

Areas of particular interest include:-

• Impact of raw material price increases, particularly for cotton.

• Changes to product mix and supply structure in 2010-12.

• Impact of increasing import penetration.

• Continued polarisation of the market and impact of discounting and price cutting measures adopted by retailers to encourage footfall.

• Market forecasts to 2016 including key drivers for growth.

Major Companies  profiled:-

Ashley Wilde Group, AW Hainsworth, Bedeck, Cath Kidson, Christy, Comfy, Delbanco Meyer, Direct Linen, Dunelm Soft Furnishings, Fogarty, Fremaux Delorme, FuDa International, Herbert Parkinson, John Cotton Group, Klipfold, Liddell Linens, Maurice Phillips, Mostyns Curtains & Fabrics, Pacific Brands, Paul Simon, Platt & Hill, Rectella, Richard Haworth, Samuel Lamont, Texplan Manufacturing, The French Linen Company, Thomas Ferguson Irish Linen, Thomas Frederick, Trendsetter Home Furnishings, Treymaine Ltd, Turner Bianca, United Fillings, Walker Greenbank.

Key areas covered in the report:

THE MARKET

• Total household textiles market – key characteristics of the market, analysis by value since 2006, trends and forecasts to 2016.

• Overview of current market performance in 2011-12 and impact of economic climate on the overall market. 

• Influencing factors, future trends, areas of potential opportunity, threats and limitations to growth – pricing pressures, slowdown in housing market, impact of Olympics/Jubilee in 2012 etc.

• Imports and exports – significance of imports, mix of imports by product type, source countries.

• Analysis by major product sectors – bed linen, filled products, bathroom textiles and table linen & kitchen toweling – share by sector, key overall trends.

BED LINEN

• Total bed linen market – analysis of market size by value since 2006, factors influencing market performance and forecasts to 2016.

• Mix by product type, contract and domestic markets.

• Duvet covers – size by value 2006-2016 and factors affecting performance, market characteristics and current trends, polarisation of the market.

• Sheets & pillowcases –size by value 2006-2016 and factors influencing performance, sheet styles and current trends. 

• Bedspreads & Blankets – size by value 2006-2016, types and current trends. 

• Total filled products market – analysis of market size by value since 2006, product mix, factors influencing market and forecast to 2016.

• Duvet market – size by value 2006-2016, factors affecting market and forecasts to 2016, mix of duvets by filling (synthetic/natural), increased penetration of duvets into contract sector.

• Pillow market – size by value 2006-16, share by product (Synthetic, Latex/Memory, Feather), factors affecting market performance and forecasts to 2016.

• Mattress & pillow protectors and enhancers – value by size demonstrating rapid growth, product types.

• Cushions – size by value, factors influencing market performance and future prospects up to 2016. Cushion covers, interior cushions and those for garden furniture.

BATHROOM TEXTILES, TABLE LINEN & KITCHEN TOWELLING 

• Bathroom textiles –size by value 2006-2016, factors influencing market performance and forecasts to 2016.  

• Product mix for bathroom textiles – towels, bath mats/pedestal sets – shares, current trends.

• Table linen and kitchen towelling – size by value, factors affecting performance and forecast to 2016, product mix, contract and domestic sectors.

SUPPLY & DISTRIBUTION STRUCTURE 

• Market share table of leading suppliers.

• Review of key suppliers in each household textile sector – review of fragmented supply structure.

• Major channels of distribution, shares by type of outlet in the retail sector – Dept Stores, Variety Stores, Independents, Furnishing Stores,  Mail Order/Cat/Internet etc -  changing profile of distribution structure.

• Key growth sectors and future prospects.

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