INTRODUCTION and OVERVIEW

AMA Research are pleased to announce the publication of a brand new report entitled “Water Saving Plumbing Products Market Report - UK 2011-2015 Analysis”. The report comprises a detailed study of this rapidly growing and changing market and analyses the current trends by product sector including comment on future prospects and implications for manufacturers and the industry as a whole.  

Written by marketing professionals with considerable experience of the plumbing products industry, this report provides both manufacturers and suppliers a detailed and comprehensive review of this increasingly important market.       

The UK market for water saving plumbing products has grown significantly in recent years and is estimated to be worth £160 million at manufacturers’ selling prices in 2010. This market estimate includes domestic and commercial plumbing products designed specifically to save water and be water efficient for everyday use. 

The outlook for this market in 2011 is positive with good growth predicted over the next few years. The future performance of the water saving plumbing products market is likely to be driven by Government legislative changes and growing concerns about climate change, including attitudes towards water usage and its impact on the environment.

Areas of Particular Interest

• Legislative changes - Part G changes provide limits to water consumption in new homes. Water consumption targets set by the Code for Sustainable Homes will increase to level 4 for public new housing in 2012 and level 6 in 2015.

• Water supply and demand – influenced by climate change and demographic changes.  

• Water metering trends - 35% of UK homes have a water meter, potentially increasing towards 80% by 2020, driving water saving plumbing products to save money.

• Product trends and developments - greater emphasis on sustainability, in the production chain and product development planning. New products specifically designed to deliver satisfactory performance and use less water.  

Some of the companies  included:

3P Technik UK, ACO Water Management, AL Challis Ltd, Alumasc Exterior Building Products, Aquaco, Aqualisa Products, Aquality Trading & Consulting, Balmoral Tanks, Bord na Móna Environmental UK, BritishEco, Carlow Precast Tanks UK, CME Sanitary Systems, Combined Harvesters, CPM Environmental, DAB Pumps, Damixa, Direct Pumps and Tanks, Duravit, Ecozi, Edincare, Franke Sissons, Freerain, Freewater UK, Geberit, Gentworks, Graf, Grohe, Grundfos Pumps, H20 Water Management, Hansgrohe, Horne Engineering, Ideal Standard, Impulse Bathrooms, Intatec, Intelligent Energy Solutions, Jacuzzi, Kaldewei UK, Kingspan Water, Kohler Mira Limited, Laufen, Lecico Plc, Marflow Engineering, Marley Plumbing & Drainage, Masco, Methven UK, Neptune Aqua, Oaklands Environmental, Obart Pumps, Opella, Owls Hall Environmental, Parlock Water Management, Pegler Yorkshire Group, Polypipe Building Products, Porcelanosa, Rainharvesting Systems, RainWater Harvesting, Redring, Reliance Water Controls, Rewatec UK, Roca, Rodin Group, Roman, Sanitec, Sanlamere UK, SCP Environmental, Stormsaver, Thomas Dudley, Tricel Environmental Solutions, Triton, Ultra Finishing, Vado, Water Technology Engineering, Waterscan, Wavin UK, WPL, Zambesi UK.

Key areas of coverage in the report include:-

MARKET OVERVIEW 

• Economic overview, social and demographic trends, population growth, level of activity within the private RMI sector, consumer confidence and expenditure etc.

• Overall market size by value, rates of change, current trends and future prospects.

• Water supply – including climate change, current situation, public water supply trends, and future prospects.

• Water usage - demographic changes, growing number of second bathrooms and ensuites, increase in water using devices in the home. Volume trends in water use per person and where used in the home.

• Water metering – including impact on market demand, current penetration levels and future forecasts.

• Legislative changes – Part G and the Code for Sustainable Homes. Future impact on market demand.

• Water Efficiency Product Labelling Scheme and Water Technology List – including influence on supplier choice.

WATER EFFICIENT BATHROOM PRODUCTS  

PRODUCT TRENDS

• Overall product mix – by value and share.

• Brassware trends - mixer taps with water saving ‘click’ technology, aerated spray taps, mechanical self closing or timed flow taps. Taps that have remote electronic sensors, digital controls etc.

• Showers trends - aerated shower heads, flow limiting devices. Digital shower systems that allow water flow to be controlled and run for set amounts of time. Mini mixer showers, water efficient electric showers etc.

• WC suite trends – water efficient single flush and dual flush cisterns, delayed flush cisterns, water displacement devices, electronic flushing systems etc.

• Baths trends - water saving and low volume baths. P and L-shaped shower baths.

SUPPLIER TRENDS 

• Review and analysis of leading suppliers including company profile, turnover, key brands etc.

• Summary of significant other manufacturers.

DISTRIBUTION TRENDS 

• Overall channel share – merchants, DIY multiples, specialists, Internet e-tailers etc.

• Trends and key companies per channel.

WATER RECYCLING PRODUCTS  

PRODUCT TRENDS

• Overall product mix – by value and share.

• Rainwater harvesting trends – system types, components, product design improvements i.e. ‘smart’ header tanks, use of solar power etc.

• Greywater recycling trends – system types, commercial systems, domestic systems, combined basin and WC units, recycling showers etc.  

SUPPLIER TRENDS 

• Review and analysis of leading suppliers including company profile, turnover, key brands etc.

DISTRIBUTION TRENDS 

• Overall channel share – merchants, recycling specialists, Internet e-tailers etc.

• Trends and key companies per channel.

Internet Plumbing and Heating Market

Pipes and Fittings Market