Contents Listing
1. INTRODUCTION 7
1.1 BACKGROUND 7
1.2 SOURCES OF INFORMATION 7
2. SUMMARY & MARKET PROSPECTS 9
2.1 SUMMARY 9
2.2 KEY TRENDS 10
2.3 MARKET PROSPECTS 11
3. ECONOMIC ENVIRONMENT 12
3.1 OVERVIEW AND OUTLOOK 12
3.2 KEY DATA 12
3.2.1 GDP 12
3.2.2 Inflation & Interest Rates 13
3.2.3 Employment & Wages 14
3.2.4 Household Consumption 15
3.2.5 Sterling 16
4. UK WETROOM MARKET 17
4.1 DEFINITION 17
4.2 MARKET OVERVIEW 17
4.2.1 Market Size 17
4.2.2 Market Prospects 18
4.3 MARKET INFLUENCES 19
4.3.1 Shower Market 19
4.3.2 Demographic Influences 22
4.3.3 Housing Standards 26
4.3.4 Underfloor Heating Market 26
4.3.5 Self-build Market 27
4.3.6 New Building Methods 28
4.3.7 Interior Design 29
5. PRODUCTS 30
5.1 OVERALL PRODUCT MIX 30
5.2 INSTALLATION ISSUES 31
5.3 PRODUCT TRENDS 32
5.3.1 Floor Formers and Level Access Trays 32
5.3.2 Waterproof Tanking Kits 35
5.3.3 Drainage Products 36
5.3.4 Glass Wetroom Panels 39
6. END USE SECTORS 41
6.1 SECTOR OVERVIEW 41
6.2 KEY END USE SECTORS 41
6.2.1 Private Housing 41
6.2.2 Social Housing 45
6.2.3 Specialised Housing 46
6.2.4 Care Homes 46
6.2.5 Hotels and Guest Houses 47
6.2.6 Fitness Clubs and Gyms 50
6.2.7 Schools and Colleges 51
6.3 NON-DOMESTIC CONSTRUCTION 52
6.3.1 Overview 52
6.3.2 Healthcare Construction 53
6.3.3 Entertainment & Leisure Construction 55
6.3.4 Education Construction 56
7. SUPPLIERS 58
7.1 MARKET SHARES 58
7.2 KEY SUPPLIERS 58
7.3 OTHER SUPPLIERS 59
8. DISTRIBUTION AND SUPPLY CHAIN 64
8.1 DISTRIBUTION STRUCTURE 64
8.2 DIRECT SALES 64
8.3 BUILDERS AND PLUMBERS’ MERCHANTS 65
8.4 DISTRIBUTORS 66
8.5 HOME IMPROVEMENT MULTIPLES 66
8.6 BATHROOM RETAILERS 67
8.7 ONLINE RETAILERS 67
9. INSTALLATION AND SPECIFICATION 69
9.1 INSTALLATION 69
9.2 SPECIFICATION 69
9.2.1 Refurbishment 69
9.2.2 New Build 70
Tables & Charts
CHART 1: UK WETROOM MARKET BY VALUE (£M MSP) 2014 – 2023 9
CHART 2: GDP DATA – 2015-2020 – KEY CONSTITUENT ELEMENTS 13
CHART 3: CPI INFLATION AND BANK OF ENGLAND BASE RATE 2008-2023 14
CHART 4: AVERAGE WEEKLY EARNINGS DATA – GB – TOTAL PAY – 2014-2020 (SEASONALLY ADJUSTED) 15
CHART 5: PDI & SAVINGS RATIO AT CURRENT PRICES 2008-2023 15
CHART 6: EXCHANGE RATE FLUCTUATIONS 2015-2021 – STERLING TO THE DOLLAR, AND THE EURO, SPOT RATES 16
TABLE 7: UK WETROOM MARKET BY VALUE (£M MSP) 2014 -2023 17
CHART 8: UK SHOWERS CONTROLS MARKET % HOUSEHOLD PENETRATION 2000 -2020 20
CHART 9: UK SHOWER MARKET – % MARKET MIX BY TYPE OF INSTALLATION 2018 21
CHART 10: PERCENTAGE OF UK POPULATION IN 65+ AGE CATEGORY – 1997, 2017, 2027 AND 2039 23
CHART 11: UK MULTI-GENERATIONAL HOUSEHOLDS 2008-2018 BY VOLUME (000S) 25
TABLE 12: UK ELECTRIC UFH MARKET BY VALUE (£M MSP) 2017-2021 26
CHART 13: UK WETROOM MARKET % PRODUCT MIX BY VALUE 2018 30
TABLE 14: UK WETROOM MARKET BY PRODUCT CATEGORY 2018 (£M MSP) 31
CHART 15: UK WETROOM MARKET % PRODUCT MIX (FLOOR FORMERS, LEVEL ACCESS TRAYS) BY VOLUME 2018 32
CHART 16: UK WETROOM MARKET % PRODUCT MIX (DRAINS/GULLIES, SHOWER DRAINAGE PUMPS) BY VALUE 2018 37
CHART 17: UK WETROOM MARKET % MIX BY TYPE OF INSTALLATION (NEW BUILD, DOMESTIC REFURBISHMENT, COMMERCIAL) BY VOLUME 2018 41
TABLE 18: PRIVATE HOUSING STARTS AND COMPLETIONS (UK) 2014 TO 2023 – BY VOLUME (‘000 DWELLINGS) 42
CHART 19: ENGLAND PRIVATE SECTOR HOUSES – TOTAL NUMBER OF COMPLETIONS BY DWELLING SIZES (NUMBERS OF BEDROOMS) 2011 – 2018 43
CHART 20: UK ENGLAND PRIVATE SECTOR FLATS – TOTAL NUMBER OF COMPLETIONS BY DWELLING SIZES (NUMBERS OF BEDROOMS) 2011 – 2018 44
TABLE 21: PUBLIC HOUSING STARTS AND COMPLETIONS (UK) 2014 TO 2023 – BY VOLUME (‘000 DWELLINGS) 45
CHART 22: NUMBER OF CARE HOME RESIDENTS 2007 – 2018 (‘000) 47
CHART 23: GROWTH OF THE UK BUDGET HOTEL SECTOR BY NUMBER OF ROOMS 2005 – 2018 48
CHART 24: UK HEALTH AND FITNESS MARKET NEW CLUB OPENINGS 2011 – 2018 50
CHART 25: NUMBER OF NEW STUDENT BED SPACES BUILT PER YEAR 2014-2023 51
CHART 26: NON-RESIDENTIAL CONSTRUCTION OUTPUT NEW WORK AND RMI BY VALUE 2014 – 2023 (£ BILLION AT CURRENT PRICES) GB 52
CHART 27: NON-DOMESTIC CONSTRUCTION OUTPUT NEW WORK BY SECTOR 2018 AND 2023 – % BY VALUE GB 53
CHART 28: VALUE OF CONTRACTORS OUTPUT IN THE HEALTHCARE SECTOR (£ BILLION AT CURRENT PRICES) 2014-2023 54
CHART 29: VALUE OF CONTRACTORS OUTPUT IN THE ENTERTAINMENT & LEISURE SECTOR (£ BILLION AT CURRENT PRICES) 2014-2023 55
CHART 30: VALUE OF CONTRACTORS OUTPUT IN THE EDUCATION SECTOR (£ BILLION AT CURRENT PRICES) 2014-2023 57
TABLE 31: WETROOM SUPPLIERS % MARKET SHARES BY VALUE 2018 58
CHART 32: UK WETROOM MARKET % CHANNEL SHARE BY VALUE 2018 64