Residential Garden Buildings and Structures Market Report - UK 2021-2025 - AMA Research

Residential Garden Buildings and Structures Market Report - UK 2021-2025

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The 7th edition of the Residential Garden Buildings and Structures Market Report reviews the market size, structure, key product sectors, supply and distribution structures, and provides forecasts of market development through to 2025.

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This is the 7th edition of the Residential Garden Buildings and Structures Market Report – UK 2021-2025 which has been expanded to include a broader range of categories. This includes buildings which are either attached to or detached from the main residential building, which may be insulated or non-insulated. The report covers conservatories and other glazed extensions, garden buildings for all year-round use such as garden pods/rooms, log cabins and summerhouses, greenhouses, sheds and garden storage and garden shelters. Market size estimates are provided in value terms using manufacturers’ selling price.

 

Key issues covered in the report:

  • Current trends within the UK residential garden buildings and structures market are reviewed and likely future developments identified, along with an analysis of key issues affecting the garden buildings construction.
  • The report contains historical data for the 2016-2020 period and provides forecasts to 2025.
  • Garden buildings and structures are segmented into two main groups: attached and detached garden buildings and structures. Attached garden buildings and structures include conservatories, orangeries, verandas, loggias, other glazed extensions. Detached garden buildings and structures include garden rooms (both onsite and offsite constructed rooms are included), log cabins and summerhouses, sheds and garden storage, garden shelters, greenhouses.

Areas of particular interest include:

  • Review of the Covid-19 pandemic on market performance across product groups. The report includes impact of Covid-19 pandemic on the garden buildings and structures market and discusses how this impact is reflected differently across the product groups.
  • Estimates for 2021 and forecasts to 2025 – future growth expectations, key market drivers and constraints.
  • Product sector review – analysis of market performance of garden buildings and structures and product mixes. The product groups covered are: conservatories and other glazed extensions, all year round use garden rooms, sheds and garden storage, garden shelters, greenhouses, log cabins and summerhouses.
  • Review of market structure and distribution channels. The product groups covered are: conservatories and other glazed extensions, all year round use garden rooms, sheds and garden storage, garden shelters, greenhouses, log cabins and summerhouses.
  • The report provides percentage estimates of market shares of major suppliers for each product group separately.

Some of the companies included:

Blue Forest UK, Wayfair, Dunster House, Mercia Garden Buildings, Rowlinson Garden Products, B&Q and Wickes, Waltons, Simply Log Cabins, Taylor Garden Buildings, GardenSite and Shedstore, Gudrum Classics (Simply Log Cabins), Gerrico, Kybotech (BillyOh), The Malvern Collection, Waltons, Dunster House, Crane Garden Buildings, Forest Garden, Lugarde, Shire Garden Buildings, OIympian Garden Buildings, Keters, Palram Applications, Zest4Leisure, AFK Marketing and more.

Market Overview

  • The garden buildings and structures market as a whole has grown strongly since 2016, primarily reflecting sustained investment by consumers in their gardens. The trends for outdoor living and growing your own products and more recently need for extra work and leisure space in the garden as a result of the Covid-19 pandemic have driven growth in the market. As the economy and the housebuilding sector recovers from the Brexit and Covid-19 shocks, the garden buildings and structures market is forecasted to grow at a moderate rate.

Product Sectors

  • Conservatories and other glazed extensions including orangeries, loggias and verandas, all year-round use garden rooms including timber framed and modular buildings, sheds and garden storage, garden shelters, greenhouses, log cabins and summerhouses.

Suppliers and Distribution

  • The supply structure of garden buildings and structures is diverse with suppliers ranging in size from small manufacturers to major international suppliers. The majority of garden buildings & structures covered by this report are distributed through home improvement outlets, garden centres, online retailers and direct supply from the manufacturer. Increasingly, manufacturers are offering products through several routes as they seek to maximise their distribution links with potential buyers. More manufacturers, including international companies, are selling direct and via their own websites.

Market Prospects

  • As the economy and the housebuilding sector recovers from the Brexit and Covid-19 shocks, the garden buildings and structures market is forecast to grow at a moderate rate.The conservatory and other attached glazed buildings market is expected to grow at a slower pace than the market for all year-round garden buildings and other detached buildings including log cabins, summerhouses and sheds.Post Brexit and Covid-19 pandemic trade issues, materials availability, and pace and shape of the economic recovery is likely to create some inflationary pressure across the product groups with the garden buildings and structures market in the short to medium term.

Tables and Charts

There are 48 tables and charts included in this report.

The market has experienced growth between 2016 and 2019 benefiting from improving consumer confidence and spending as well as factors such as an improving housing market, increased levels of homeworking, trend for secondary residential garden buildings and growing popularity in ‘outdoor living’ and spending time in the garden. Rather than curbing market growth, the Covid-19 pandemic has led to an increase in demand for detached garden buildings and structures and more disposable income became available to spend on big ticket garden renovation projects. However, the impact of Covid-19 pandemic was negative in the conservatories and glazed extensions sector of the market.

Other factors that impact on the market include the weather, ‘grow your own’ activities, and a shift in consumer demand towards insulated all year around buildings which drives some of the product development in the market. There has been an increase in the use of garden buildings for working from home and a wide range of leisure activities as well as a trend for upgrading specification and increased customisation of buildings.

The different sub-sectors vary in their maturity, with the conservatories, sheds and greenhouses sectors representing mature sectors compared to other less mature sectors such as all year around use garden rooms. The high household penetration of conservatories, sheds and greenhouses means these sectors are more dependent on upgrading and replacement products. Whereas the lower penetration of other sectors such as garden rooms allows for higher levels of growth.

Prospects for the garden buildings and structures market into the medium-term remain optimistic. The range of factors influencing the market include wider macro-issues such as the UK economy, post Brexit trade issues, materials availability, consumer confidence & spending and housebuilding & house moving levels as well as more product specific issues, such as design trends, product specifications and product developments.

Contents Listing

1. INTRODUCTION 7
1.1 CONTEXT 7
1.2 DEFINITIONS 7
1.2.1 Attached Garden Buildings & Structures 7
1.2.2. Detached Garden Buildings and Structures 7
1.3 ABBREVIATIONS 8
2. MARKET SUMMARY 9
2.1 MARKET SIZE 9
2.2 MARKET OVERVIEW 10
2.3 IMPORTS AND EXPORTS 12
3. MARKET INFLUENCES AND DRIVERS 14
3.1 MAIN MARKET INFLUENCES, DRIVERS, AND CONSTRAINTS 14
3.2 POLITICAL INFLUENCES AND DRIVERS 14
3.3 ECONOMIC INFLUENCES AND DRIVERS 15
3.4 SOCIAL INFLUENCES AND DRIVERS 15
3.4.1 Households and demographics 16
3.4.2 Homeworking 16
3.4.3 Outdoor Living 18
3.5 TECHNOLOGICAL INFLUENCES AND DRIVERS 19
3.6 LEGAL INFLUENCES AND DRIVERS 19
3.7 ENVIRONMENTAL INFLUENCES AND DRIVERS 20
3.8 NUMBER AND AVERAGE GARDEN SIZES IN THE UK 21
3.9 GARDENS IN THE CONTRACT SECTOR 23
4. END USE SECTORS 27
4.1 HOUSEBUILDING 27
4.2 FACTORS INFLUENCING THE HOUSING MARKET IN RECENT YEARS 29
4.3 HOUSING PRODUCT MIX 29
4.4 HOUSE MOVING 30
4.5 HOME OWNERSHIP TRENDS 31
4.6 HOUSEHOLD SIZE 32
5. MARKET SUB SECTORS 34
5.1 ATTACHED GARDEN BUILDINGS 34
5.1.1 Attached Garden Buildings Market Definition and Size 35
5.1.2 Attached Garden Buildings Product Mix 36
5.2 DETACHED GARDEN BUILDINGS & STRUCTURES 37
5.2.1 Detached Garden Buildings and Structures Market Definition and Size 38
5.2.2 Detached Garden Buildings and Structures – Product Mix 39
5.2.3 Sheds and Garden Storage 41
5.2.4 Log Cabins and Summer Houses 44
5.2.5 Garden Buildings for all Year Use 45
5.2.6 Greenhouses 51
5.2.7 Garden Shelters and Structures 55
5.3 INSULATED GARDEN BUILDINGS 57
5.3.1 Garden Pods/Rooms 58
5.3.2 Modular Garden Pods/Rooms 59
5.3.3 Timber Framed Buildings 61
5.3.3 Non-insulated Garden Buildings 68
6. SUPPLY 76
6.1 OVERVIEW 76
6.2. LOG CABINS AND SUMMERHOUSES 82
6.3. SHEDS AND GARDEN STORAGE 82
6.4 GARDEN BUILDINGS FOR ALL YEAR USE 84
6.5 GREENHOUSES 85
6.6. CONSERVATORIES & GLAZED ATTACHMENTS 86
7. DISTRIBUTION 89
7.1. DISTRIBUTION STRUCTURE 89
7.2 DISTRIBUTION CHANNEL SHARES 91
7.2.1 Home Improvement Multiples 94
7.2.2 Online and Mail Order Retailers 95
7.2.3 Garden Centres 98
7.2.4 Timber and Builders’ Merchants 100
7.3.5 Direct Supply and Other Retailers 100
8. MARKET FORECASTS 103
8.1 TEN-YEAR MARKET VIEW 103
8.2 MARKET PROSPECTS 104
8.3 DETACHED GARDEN BUILDINGS AND STRUCTURES FORECASTS 107
8.4 ATTACHED GARDEN BUILDINGS AND STRUCTURES FORECASTS 108
8.4.1 Sheds and storage forecasts 109
8.4.2 Log cabins and summer houses forecasts 110
8.4.3 Garden Buildings for all year use forecasts 111
8.4.4 Greenhouses forecasts 112
8.4.5 Garden shelters and structures forecasts 113
APPENDICES 114
APPENDIX A: ECONOMIC ENVIRONMENT 114
A.1 OVERVIEW AND OUTLOOK 114
A.2 GDP 114
A.3 INFLATION & INTEREST RATES 115
A.4 EMPLOYMENT & WAGES 116
A.5 HOUSEHOLD CONSUMPTION 117
A.6 STERLING 118
A.7 TRADE & BUSINESS INVESTMENT 118

Tables & Charts

CHART 1: UK DOMESTIC GARDEN BUILDINGS AND STRUCTURES MARKET 2016 TO 2025 – BY VALUE 9
TABLE 2: IMPORTS AND EXPORTS OF PREFABRICATED BUILDINGS OF METAL, WOOD AND OTHER MATERIALS, 2020 (FULLY/PARTIALLY ASSEMBLED, EXCLUDING MOBILE HOMES/GREENHOUSES). 13
TABLE 3: UK INTERNATIONAL TRADE IN METAL GREENHOUSES, 2017 TO 2021 (H1) 13
CHART 4: KEY INFLUENCING FACTORS IN THE GARDEN BUILDINGS AND STRUCTURES MARKET 14
TABLE 5: KEY ECONOMIC VARIABLES 2019 TO 2022 15
CHART 6: UK HOMEWORKERS WORKING MAINLY FROM HOME 2001 TO 2020 17
TABLE 7: NUMBER OF GARDENS IN GREAT BRITAIN & PERCENTAGE SHARE OF HOUSES 22
CHART 8: AVERAGE SIZE OF GARDENS IN HOUSES IN GB 23
CHART 9: AVERAGE SIZE OF GARDENS FOR FLATS IN GB 23
TABLE 10: GB TOTAL RESIDENTIAL STARTS AND COMPLETIONS (ENGLAND, WALES AND SCOTLAND) (000’S) 2016 TO 2024 27
CHART 11: UK HOUSE PRICE INDEX: SEPTEMBER 2015 – SEPTEMBER 2021 (JAN 2015=100) 29
CHART 12: HOUSE BUILDING COMPLETIONS 2007-2020 % MIX BY TYPE OF DWELLING 29
TABLE 13: NUMBER OF RESIDENTIAL PROPERTY TRANSACTIONS (£40,000+) IN THE UK 2013-2021 (000’S) 31
TABLE 14: TRENDS IN HOUSING TENURE IN ENGLAND 2009/10 TO 2019/20 (%) 32
TABLE 15: AVERAGE HOUSEHOLD SIZE FOR GREAT BRITAIN 1991-2020 33
CHART 16: PRODUCT MIX OF ATTACHED VERSUS DETACHED GARDEN BUILDINGS & STRUCTURES, BY VALUE (MSP 2020) 34
TABLE 17: UK DOMESTIC CONSERVATORY AND GLAZED EXTENSIONS MARKET (INCLUDING ORANGERIES, LOGGIAS, VERANDAS) 2016 TO 2021 35
CHART 18: ATTACHED GARDEN BUILDINGS, INDICATIVE % SHARE BY VOLUME, 2020 MSP 36
TABLE 19: UK DOMESTIC DETACHED GARDEN BUILDINGS & STRUCTURES MARKET, 2016 TO 2021 39
CHART 20: PRODUCT MIX OF UK MARKET FOR DETACHED DOMESTIC GARDEN BUILDINGS AND STRUCTURES 2020 EST – % BY VALUE (MSP) 39
TABLE 21: UK SHEDS AND GARDEN STORAGE MARKET, 2016 TO 2021 – BY VALUE 41
CHART 22: DOMESTIC SHEDS AND GARDEN STORAGE MARKET BY TYPE OF MATERIAL (WOOD, METAL & PLASTIC) 2020 – % BY VALUE (MSP) 43
TABLE 23: UK DOMESTIC LOG CABIN AND SUMMERHOUSE MARKET, 2016 TO 2021 – BY VALUE (£M MSP) 44
CHART 24: INDICATIVE PRODUCT MIX DOMESTIC LOG CABIN AND SUMMERHOUSE MARKET 2020 – % BY VALUE (MSP) 45
TABLE 25: UK ‘GARDEN BUILDINGS FOR ALL YEAR USE’ MARKET 2016 TO 2021 – BY VALUE 47
CHART 26: INDICATIVE PRODUCT MIX OF UK MARKET FOR GARDEN BUILDINGS FOR ALL YEAR USE 2020 EST – % BY VALUE (MSP) 49
TABLE 27: UK DOMESTIC GREENHOUSE MARKET 2016 TO 2021 – BY VALUE 51
CHART 28: UK DOMESTIC GREENHOUSE MARKET PRODUCT MIX 2020, % BY VALUE 54
CHART 29: GARDEN SHELTERS AND STRUCTURES MARKET 2016 TO 2021 BY VALUE 55
CHART 30: UK MARKET FOR GARDEN STRUCTURES PRODUCT MIX 2020, % BY VALUE 56
CHART 31: ESTIMATED MIX OF INSULATED AND NON-INSULATED GARDEN ROOMS/LOG HOUSES & SUMMERHOUSES (EXCLUDING SHEDS/GREENHOUSES), 2020 % 58
TABLE 32: UK CONSERVATORIES AND OTHER GLAZED EXTENSIONS MARKET LEADING SUPPLIERS 2020 – % BY VALUE 76
TABLE 33: UK SHEDS AND GARDEN STORAGE MARKET LEADING SUPPLIERS 2020 – % BY VALUE 77
TABLE 34: UK LOG CABINS AND SUMMERHOUSES MARKET LEADING SUPPLIERS 2020 – % BY VALUE 77
TABLE 35: UK ALL YEAR AROUND USE GARDEN ROOMS/PODS MARKET LEADING SUPPLIERS 2020 – % BY VALUE 78
TABLE 36: UK GREENHOUSES MARKET LEADING SUPPLIERS 2020 – % BY VALUE 78
CHART 37: DISTRIBUTION STRUCTURE FOR UK GARDEN BUILDINGS AND STRUCTURES MARKET 90
TABLE 38: UK GARDEN BUILDINGS AND STRUCTURES MARKET MAIN DISTRIBUTION CHANNEL SHARE 2021 – % BY VOLUME 92
TABLE 39: DISTRIBUTION SHARES OF GARDEN BUILDINGS AND STRUCTURES MARKET 2021 – % BY VALUE 93
CHART 40: ONLINE PURCHASES OF GARDENING PRODUCTS, FURNITURE OR HOME ACCESSORIES BY AGE CATEGORY, 2020 96
CHART 41: UK RESIDENTIAL GARDEN BUILDINGS AND STRUCTURES MARKET 2016 TO 2025 – BY VALUE 103
TABLE 42: UK DOMESTIC CONSERVATORY AND GLAZED EXTENSIONS MARKET (INCLUDING ORANGERIES, LOGGIAS, VERANDAS) 2016 TO 2025 107
TABLE 43: UK DOMESTIC DETACHED GARDEN BUILDINGS & STRUCTURES MARKET, 2016 TO 2025 108
TABLE 44: UK SHEDS AND GARDEN STORAGE MARKET, 2016 TO 2025 – BY VALUE 109
TABLE 45: UK DOMESTIC LOG CABIN AND SUMMERHOUSE MARKET, 2016 TO 2025 – BY VALUE 110
TABLE 46: UK ‘GARDEN BUILDINGS FOR ALL YEAR USE’ MARKET 2016 TO 2025 – BY VALUE 111
TABLE 47: UK DOMESTIC GREENHOUSE MARKET 2016 TO 2025 – BY VALUE 112
CHART 48: GARDEN SHELTERS/STRUCTURES MARKET 2016 TO 2025 – BY VALUE 113
CHART A1: GROSS VALUE ADDED BY SECTOR 115
CHART A2: CPI INFLATION AND BANK OF ENGLAND BASE RATE 116
CHART A3: AVERAGE WEEKLY EARNINGS BY SECTOR 117
CHART A4: DISPOSABLE INCOME PER CAPITA & SAVINGS RATIO 117
CHART A5: STERLING EXCHANGE RATES TO THE DOLLAR AND THE EURO 118
CHART A6: TRADE & BUSINESS INVESTMENT, 2019-2020 119

 

 

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